Google paid ads Ontario

There's a powerful tool that can help you attract more local customers without breaking the bank. That tool is keyword research. Think of keywords as the bridge between what your potential customers are searching for and the solutions your business offers. When done right, keyword research can significantly boost your online visibility and bring those coveted local customers right to your doorstep.

As a small business owner, you're likely familiar with the importance of Search Engine Optimization (SEO) for getting your products or services seen online. For a long time, the focus has been heavily on keywords which involves finding the right words people type into search engines and stuffing them into your website content. While keywords are still important, the landscape of SEO has evolved significantly. Today, to truly succeed, you need to look beyond just keywords.